ChaCha
100% Tea Seed
Detergent
Powder Cube
Amazing tea seed detergent.
Now with exceptional design.
Good Design Award 2015 Winner
Simple, healthy, convenient and green! The cubic form makes the unobtrusive but powerful
natural detergent powder easier to use, and optimizes the cost of packaging, transportation
and storage. Enjoy the honestly harmless dish-washing experience for body and our planet.
— Evaluation from the Good Design Award Jury
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O R I G I N
Camellia oleifera
A remarkable plant that produces high-quality oil and natural saponin.
Camellia oleifera,
which originated in Asia,
is notable as the source of
edible oil obtained from its seeds.
Tea Seed Oil is sold as cooking oil
in supermarkets in Australia,
New Zealand and the
United States.
Before petrochemicals, there were tea seeds.
How did people clean greasy dishes before the age of synthetic detergents?
Nature thoughtfully provided us with the perfect plant for this purpose.
Camellia oleifera grows on the mountain area
between the altitude of 900 and 1,200 meters.
It takes more than 300 days for the seeds
to become mature and ready to extract oil.
Tea seed oil is high in vitamin E and other
antioxidants and contains no natural trans fats.
After the oil extraction, the seemingly waste
pomace is actually a golden gift from nature.
P R O C E S S
Powderization
The pomace is dried and ground into a fine powder.
Gold that appears like dirt.
Containing 16.5% “oleiferasaponin,” a specific saponin from Camellia oleifera,
the powder is a natural, powerful, weakly acidic (pH 5.7) detergent with bactericidal properties.
No bubbles, no residue.
It may seem unusual that there are no bubbles or soapy feel when washing dishes.
Yet it is remarkably powerful—you must experience it to believe its effectiveness.
D E S I G N
Cubiclization
The powder is compressed into a stable cubic form.
Small change, major benefits.
The cubic form prevents accidental powder dispersal during handling or movement. Additionally,
each cube has uniform volume, making it easier for users to measure and use. The cubic shape also enables efficient space-filling arrangements and optimizes packaging, transportation, and storage. Furthermore, compression increases the powder's density by 43.8%, allowing the same space to hold nearly double the amount compared to loose powder.
Easy to dissolve
when the cube
is soaked in water.
Durable form
maintains its cubic shape
throughout transportation.
No Spatter
Unlike loose powder, the cube will not
accidentally disperse when blown or shaken.
Easy to Use
Each cube has a uniform volume,
making it simpler for users to measure and use.
Smaller Size
Powder compression reduces packaging materials
and saves 43.8% of storage space.
Space-filling
The cubic form enables efficient
arrangement, packaging, and storage.
B E N I F I T
Truly harmless
Toxin-free. Residue-free. Gentle on your hands.
Visible means clean.
Unlike other cleansers, the powder's visibility allows you to see exactly how easily it rinses away.
This eliminates lingering concerns about residual chemical cleanser remaining on dishes.
1
Pour water in a bowl
2
Put ChaCha in the water
3
Wait for ten minutes
4
Use it as detergent
Exceptionally low-carbon.
Through thoughtful design, ChaCha is an
eco-friendly product from start to finish,
utilizing all materials with zero waste.
Camellia oleifera seeds are extracted to produce natural oil. Here, the seeds have been pulverized and formed into cube shapes. This simplifies packaging and transport for manufacturers while making measurement easier for users. Made from plant-derived materials, the product has minimal CO2 emissions, and its chemical-free manufacturing process is environmentally responsible. The design effectively communicates a straightforward yet powerful concept.
— Wei Hsiung Chan, Aesthetics Commentator, Member of Good Design Award Jury.
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